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During the pandemic science has been at the forefront of the media, and we’ve got to see the scientific process happen in real time. But it hasn’t always been like that. Mainstream media is the gateway to the public and remains an authority on information in a time of fake news, so accurate science reporting is crucial. I’m joined by Fiona Fox, the CEO of the Science Media Centre in London. We talk about why the SMC was founded, how it works with scientists and journalists to report science accurately, and why controversy doesn’t have to be a detriment to science.

For more information on this episode head here: www.mowbi.co.uk/pros-and-comms-talking-science-and-the-media/

Carry on the conversation using the #prosandcomms and find me on Twitter @Maaria_Ginai

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29 episodes