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Content provided by Peter C Woolfolk, Producer & Host and Peter C Woolfolk. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Peter C Woolfolk, Producer & Host and Peter C Woolfolk or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
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Classic PR Strategies with New Digital Platforms

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Manage episode 473049628 series 2643777
Content provided by Peter C Woolfolk, Producer & Host and Peter C Woolfolk. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Peter C Woolfolk, Producer & Host and Peter C Woolfolk or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!

Join us as we delve into the evolving world of public relations and discover how integrating traditional strategies with modern digital tools can lead to powerful PR outcomes. In our latest episode, Mike Falkow, the CEO of Meritus Media, shares his expertise with host Peter Woolfolk on how to find this balance in the fast-paced digital landscape.
This conversation highlights the enduring relevance of old-school PR while embracing the vast possibilities presented by technology. We explore the importance of branding and how organizations can build trust with audiences in a crowded market. Mike emphasizes the need to understand audience sentiment using analytics tools to tailor messaging effectively.
As we navigate through shifting landscapes, we also dive into the modern PR playbook that includes creating thought leadership content and utilizing platforms like LinkedIn and WordPress to maximize reach. Listen in for practical examples of how organizations can leverage digital platforms to establish their identity while maintaining genuine relationships with their audience.
Furthermore, we discuss the critical role of crisis management and the necessity of having built relationships with media professionals to ensure accurate representation during tough times. This episode will equip you with the insights you need to modernize your PR approach effectively, combining the best of both worlds.
Don’t miss out! Tune in, subscribe, and join the conversation to stay updated on the latest PR strategies. Your feedback matters—share your thoughts with us by leaving a review!

New world podcast ranking

Information on NEW podcast website.

Support the show

Newsletter link:

https://www.publicrelationsreviewpodcast.com

  continue reading

Chapters

1. Welcome to the Show (00:00:00)

2. The Power of Old School PR in the Digital Era (00:02:15)

3. Navigating the PR Landscape: Branding vs. Advertising (00:13:35)

4. Tools and Platforms for Effective Online PR (00:28:50)

5. Understanding Audience Sentiment through Analytics (00:46:05)

6. Building Relationships in Crisis Communications (00:59:20)

172 episodes

Artwork
iconShare
 
Manage episode 473049628 series 2643777
Content provided by Peter C Woolfolk, Producer & Host and Peter C Woolfolk. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Peter C Woolfolk, Producer & Host and Peter C Woolfolk or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!

Join us as we delve into the evolving world of public relations and discover how integrating traditional strategies with modern digital tools can lead to powerful PR outcomes. In our latest episode, Mike Falkow, the CEO of Meritus Media, shares his expertise with host Peter Woolfolk on how to find this balance in the fast-paced digital landscape.
This conversation highlights the enduring relevance of old-school PR while embracing the vast possibilities presented by technology. We explore the importance of branding and how organizations can build trust with audiences in a crowded market. Mike emphasizes the need to understand audience sentiment using analytics tools to tailor messaging effectively.
As we navigate through shifting landscapes, we also dive into the modern PR playbook that includes creating thought leadership content and utilizing platforms like LinkedIn and WordPress to maximize reach. Listen in for practical examples of how organizations can leverage digital platforms to establish their identity while maintaining genuine relationships with their audience.
Furthermore, we discuss the critical role of crisis management and the necessity of having built relationships with media professionals to ensure accurate representation during tough times. This episode will equip you with the insights you need to modernize your PR approach effectively, combining the best of both worlds.
Don’t miss out! Tune in, subscribe, and join the conversation to stay updated on the latest PR strategies. Your feedback matters—share your thoughts with us by leaving a review!

New world podcast ranking

Information on NEW podcast website.

Support the show

Newsletter link:

https://www.publicrelationsreviewpodcast.com

  continue reading

Chapters

1. Welcome to the Show (00:00:00)

2. The Power of Old School PR in the Digital Era (00:02:15)

3. Navigating the PR Landscape: Branding vs. Advertising (00:13:35)

4. Tools and Platforms for Effective Online PR (00:28:50)

5. Understanding Audience Sentiment through Analytics (00:46:05)

6. Building Relationships in Crisis Communications (00:59:20)

172 episodes

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