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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Jim’s column
this week emphasizes the importance of clear and understandable communication
in public relations, particularly for industries like pulp and paper. It
highlights a scenario where a technical explanation about mill odors confused
and potentially alarmed the public. The author argues that companies should
avoid jargon and instead use familiar analogies to describe their processes and
materials. By relating industrial activities to everyday experiences,
organizations can foster better understanding and trust with their communities,
preventing unnecessary fear and misinformation.
698 episodes
