Welcome to the Pursuing Private Practice podcast!

Join Jennifer McGurk, CEO of Pursuing Private Practice, as she kicks off the brand new Stages of Business Series with the very first stage: SET UP. In this episode, Jennifer dives into what it really takes to get started - from finding the courage to begin, shifting your mindset for success, and the practical steps to open up a business. This is the first of five episodes, each one dedicated to a different stage of business growth!

If you’re thinking about starting a nutrition private practice, now or in the future, this episode will give you the insight, advice, and resources to help you get set up with confidence.

1. Podcast Series on Stages of Business: The series explores the five stages of business, with episodes dedicated to each stage, focusing on emotions, mindset, challenges, and action steps.
2. SET UP Stage of Business: The SET UP stage is defined by being new to private practice, with resources like the Open for Business Toolkit and Business School to assist in this phase.
3. Challenges and Mindset in the SET UP Stage: Common feelings include imposter syndrome and excitement, with an emphasis on courage and mindset shifts to progress.
4. Celebrating the SET UP Stage: Recognizing the achievement of becoming a business owner, despite challenges similar to those faced by clients in health recovery.
5. Working for Nutrition Tech Companies: Discusses the pros and cons of working for these companies versus owning a private practice, with advice for transitioning.

No matter where you’re starting from, this episode will help you take those first bold steps toward building a business that works for your life.

Timestamps:

• 00:33 Podcast Series Introduction: Overview of the upcoming series on the five stages of business, emphasizing a personalized approach.
• 04:18 SET UP Stage of Business: Discussion on the initial stage of business, emphasizing the importance of taking the first step.
• 05:40 Challenges and Emotions: Acknowledgment of emotions like imposter syndrome and excitement in the SET UP stage.
• 06:04 Toolkit and Resources: Explanation of the Open for Business Toolkit and its role in setting up a business.
• 10:01 Mindset and Legal Considerations: Importance of mindset shifts and legal decisions in the SET UP stage.
• 12:53 Celebrating Success: Encouragement to celebrate the achievement of becoming a business owner.
• 13:53 Working for Nutrition Tech Companies: Discussion on the pros and cons of working for nutrition tech companies as a stepping stone.

The SET UP stage of business is all about shifting your mindset, executing legal decisions, defining your ideal-ish client, and creating your first offer. And yes, it’s totally possible in 30 DAYS!

🧑‍💻Want more from Pursuing Private Practice?

Business School is officially open for enrollment, and it’s the best way to get direct support for your private practice. This program combines business coaching, accountability, office hours, and the most supportive community of dietitians you’ll find.

Plus, it includes a full curriculum designed to help you at every stage, whether you're seeing your first clients, refining your marketing, or ready to hire a team.

With Business School evolving into a mastermind experience, you’ll have access to two tracks: one for starting and growing your practice, and one for leading and building your team. No matter where you are, you’ll get the resources, support, and confidence to run your business like a CEO.

Enrollment closes July 25th, so now’s the time to join us and take the next step toward building a business that works for your life.

🧰Just want the Open For Business Toolkit?

Open For Business is for brand-new beginners! You'll receive step-by-step guidance to set up your nutrition practice, including mindset shifts, the legal essentials, picking an ideal-ish client, and how to design your first offer. This toolkit includes all the paperwork and templates you need to get started. In just one month, you'll be confident, organized, and fully prepared to announce you're "Open for Business."

✔️Want to see what private practice is all about?

Download The Ultimate Checklist to Start Your Private Practice and get step-by-step guidance to start your business with confidence. Take the first step toward more freedom, flexibility, and fulfillment today.

📱 Find us on Instagram @pursuing.private.practice