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Welcome back to the Quest For Questions Podcast! In Part 2 of our Behavioral Economics Masterclass for Entrepreneurs, we continue our conversation with Rory Sutherland to help you Boost Sales. Don't miss this! 🔥 Uncover these captivating questions: 🔥 00:00 - Intro to Part 2: The Masterclass Continues! 01:46 - Psycho-logical Innovation in Business 11:28 - Map is NOT the Territory 20:03 - Most Underrated Scientific Theory 22:30 - Inefficiency, Growth & Capitalism 27:16 - Marketing & Sales Psychology Hacks 38:03 - Getting Paid for Creative Ideas 51:35 - Solving the Most Challenging Problems 56:00 - Rory's Marketing Course & Upcoming Book... --------------------------------- 📚 RESOURCES: 📚 -------------------------------- 💠Alchemy: The Surprising Power of Ideas That Don't Make Sense by Rory Sutherland 💠Stop Making Sense (Upcoming Book by Rory Sutherland 💠 Mad Masters" Online Course by Rory Sutherland 💠 Obvious Adams: The Story of a Successful Businessman 💠Roger Martin 💠The Silo Effect: The Peril of Expertise and the Promise of Breaking Down Barriers 💠The Red Queen: Sex and the Evolution of Human Nature by Matt Ridley 💠 The Experience Machine: How Our Minds Predict and Shape Reality by Andy Clark 💠 Richard Hamming: You And Your Research -------------------------------- 👍 Smash that Like Button! -------------------------------- If you're digging this, hit that like and FOLLOW for more mind-blowing convos! -------------------------------- 🔗 Quick Links: -------------------------------- 📔🔖 Grab FREE "Uncharted Argentina" Guide: https://argentura.carrd.co 📨 Subscribe To Quest: https://konradyerba.com 👉📖 Grab Your Free Copy of the Art of War of the Inbox: https://konradyerba.com/book 🎙️ Become (or Suggest) a Guest on the Podcast: https://konradyerba.com/podcast-2/become-a-guest ------------------------------- 🐦 CONNECT: ------------------------------- LinkedIn: https://www.linkedin.com/in/konradyerba Email: [email protected] ------------------------------- 💪 PROJECTS: ------------------------------- AceMakers Business Community: https://acemakers.io Argentura: Argentina Off-The-Gringo-Trail: https://argentura.carrd.co ------------------------------- 💬 SUGGESTION? ------------------------------- 📩 Email: [email protected] ➡️ Send Your Feedback/Suggestions Here: https://forms.gle/CAPWajsAtKBMUBKs6

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42 episodes