We discuss the importance of financing in real estate investment and provide advice to investors about why proper financing is essential to ensure profitability and the success of an investment property. A knowledgeable mortgage officer will be the key to finding the right financing options based on the investment goals. It is essential to prepare a detailed plan that considers cash flow, rate of return, and desired outcome, to establish a focused goal for selecting properties as an investment. Working with a property manager who can identify properties that are likely to generate a profit and can help by weeding out problematic properties; a property manager helps save time and effort for buyers.