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This episode isn’t about defending ourselves as coaches, it’s about bridging the gap between assumption and reality. Because the truth is, a lot of what people assume about how we train, eat, or stay consistent isn’t just inaccurate... it’s also discouraging. It creates the illusion that we’re built differently, or that the results we have are out of reach for anyone else.

We’re breaking down the 9 most common ways coaches are misunderstood & it's not to justify anything, but to demystify what it actually takes to get here. We’ve simply been prioritizing these things longer. We’ve had more reps, more trial and error, and more time to figure out what works. And the only real difference between where we are and where you might be now is that we just kept going.

Inside this episode, we dive into:

• Why we’re not anti-cardio or supplements, we’re anti 'strategy without context'
• The real reason we prioritize protein, strength, and consistency over quick fixes
• Why balance doesn’t mean never enjoying life, but it does require structure
• How discipline (& time) is the engine behind progress
• What we actually think when someone’s starting from square one (hint: we're never judging you, especially talking to you clients who already committed and invested in themselves)

None of what we do is exclusive or unattainable. You’re not behind, you’re just on a different chapter. And yes, it’s hard. but so is staying stuck, feeling uncomfortable in your body, and second guessing every decision. This is about choosing your hard with intention and knowing that with the right strategy, your version of success is absolutely within reach.

We'd love to hear your thoughts & feedback. DM us on Instagram with topic requests or just to connect!
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