HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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At the end of the day, customers, consumers, users, and whatever else you call them, are humans!
So does understanding the entire HUMAN experience help companies to be better partners to consumers?
And how do we conduct this human-centric approach of holistic insights? To discuss the topic, Jennifer Mancusi is joined by Nikki Lavoie, an ESOMAR council member, and global insights leader.
Connect with Nikki here: https://www.linkedin.com/in/nikkilavoie/
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