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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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This episode explores the different ways that cultural organisations and practitioners use the digital to engage with audiences. We explore the role of Tik-Tok in growing engaged audiences; how the digital can help build connections with communities at a hyper-local level; and the ways in which African communities are taking back ownership of their heritage through the process of digitization.
Guests
- Rebecca Black (Royal Opera House) on the ways in which the Royal Opera House uses TikTok to be more playful with its audiences. [02:20 – 07:53]
- Dr Harry Weeks (University of Newcastle) on the impacts of COVID-19 on museums and how the digital is helping them to connect with communities at a hyper-local level [08:38 – 17:12]
- Chao Tayiana (African digital heritage specialist) [18:09 – 28:00]
Resources referenced in this episode
- Royal Opera House’s TikTok page – https://www.museumofbritishcolonialism.org/
- Harry Weeks’s piece in Arts Professional - https://www.artsprofessional.co.uk/magazine/article/why-digital-isnt-enough
- Chao’s Museum of British Colonialism - https://www.museumofbritishcolonialism.org/
To find out more about each episode as well as transcripts, guest bios and resources, visit: culturalvalue.org.uk/reflecting-value
You can listen to Reflecting Value at Spotify, Apple Music or wherever you find your podcasts and don’t forget to rate, review and subscribe.
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