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The Future of Marketing & Recruitment in Web3 and Blockchain
Manage episode 468922039 series 2152196
Content provided by Reggie James. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Reggie James or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
In this episode, Reggie James sits down with Kai Crayford, founder of Austin Werner, a leading headhunting firm in the Web3 and Blockchain space.
They dive into the evolving landscape of recruitment for emerging technologies, the role of marketing in crypto, and the power of community building.
Kai shares insights on product market fit, the challenges of decentralization, and the strategic shifts in marketing for Web3 projects. Plus, they discuss the personal and professional impact of relocating to Dubai and how it shaped new opportunities in the crypto space.
Key Topics:
✅ The unique approach behind Austin Werner’s founding
✅ Why community-driven marketing is essential in Web3
✅ The shift toward product market fit before token launches
✅ How traditional marketing principles still apply in blockchain
✅ The role of decentralization in shaping future business strategies
Tune in for a deep dive into the intersection of tech, marketing, and recruitment in Web3!
🔗 Follow Autin Werner below for more insights into the future of crypto and blockchain.
48 episodes
Share
Manage episode 468922039 series 2152196
Content provided by Reggie James. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Reggie James or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
In this episode, Reggie James sits down with Kai Crayford, founder of Austin Werner, a leading headhunting firm in the Web3 and Blockchain space.
They dive into the evolving landscape of recruitment for emerging technologies, the role of marketing in crypto, and the power of community building.
Kai shares insights on product market fit, the challenges of decentralization, and the strategic shifts in marketing for Web3 projects. Plus, they discuss the personal and professional impact of relocating to Dubai and how it shaped new opportunities in the crypto space.
Key Topics:
✅ The unique approach behind Austin Werner’s founding
✅ Why community-driven marketing is essential in Web3
✅ The shift toward product market fit before token launches
✅ How traditional marketing principles still apply in blockchain
✅ The role of decentralization in shaping future business strategies
Tune in for a deep dive into the intersection of tech, marketing, and recruitment in Web3!
🔗 Follow Autin Werner below for more insights into the future of crypto and blockchain.
48 episodes
All episodes
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Similar to Reggie James - Perspectives
We're no longer publishing new episodes of this podcast, but check out our podcast Consider This, where we help you make sense of a major news story and what it means to you six days a week.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
10k279
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
The daily drama of money and work from the BBC.
…
continue reading
News and insight from the business world. Download the podcast via the BBC Sounds app.
…
continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
…
continue reading
Breaking news on the environment, climate change, pollution, and endangered species. Also featuring Climate Connections, a special series on climate change co-produced by NPR and National Geographic.
…
continue reading
The definitive business podcast from the BBC. Each week, the BBC's Evan Davis is joined by bosses, entrepreneurs and industry experts, to lift the lid on how their businesses work, and what it’s like to be in charge. They discuss a big issue, a big challenge, or a big question facing their industry. From managing AI to managing millennials, from supermarkets to supercharging a new product. And our guests will share their stories of success and failure along the way. Podcasts are published ev ...
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continue reading
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