Ellie Perlman, Founder and CEO of Blue Lake Capital, shares her perspective on building and scaling a multifamily investment platform with institutional rigor. With assets across key U.S. markets, Ellie discusses capital structuring, sponsor-investor alignment, and the principles guiding Blue Lake’s acquisition strategy. She also explores the evolution of her REady2Scale program, designed to prepare professionals to operate multifamily syndications with operational discipline and long-term investor confidence. This conversation offers a thoughtful look into the business of real estate syndication—through the lens of a sponsor committed to transparency, performance, and durable value creation.