Ever wonder why some brands fly through retail approvals while others get the polite “we’ll circle back”? 👀 Spoiler: it’s not just your product — it’s your language.

In this episode, Kristin pulls back the curtain on what really got her brand, Filter Baby, onto Target shelves (in record time!) and breaks down the five communication shifts that can instantly position your brand as a retail insider — not an outsider.

You’ll learn:
✨ Why mastering your retailer’s unique “love language” is the secret to faster yeses
🛒 The exact terms that make buyers say “they get it” and the ones that kill your pitch instantly
📊 How to align your story with the KPIs your buyers actually care about
🗓️ The timing mistakes that cost brands an entire season of sales
💬 How to make buyers feel like you’re one of them — not another vendor to manage

If you’ve ever walked out of a buyer meeting wondering what went wrong, this episode is your retail reality check (with plenty of sass and strategy).

💡 Grab Kristin’s Story-Proof Scale Method — your shortcut to decoding what every major retailer wants to hear — for just $28.

Resources & Links
🎓 Ready to grow your retail business? Check out Kristin’s freebie → Get Retail Ready Course

If this episode made you think "finally, someone who gets it"—you def need my Retailish newsletter in your life.

📲 Hang out with Kristin on Instagram → @kristinaengen