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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Revenue Stack Podcast EP 004
In this episode I'll be sharing 9 B2B marketing lessons that I’ve learned over the past 10 years working in the industry. These lessons have helped me build a successful marketing career and drive revenue for my clients.
Whether you’re a startup entrepreneur or an established business, these 9 B2B marketing lessons will help you drive your business forward.
These lessons include the importance of understanding your target audience and using that knowledge to drive revenue, the value of tracking relevant metrics to measure success, the necessity of having a solid go-to-market strategy, and the importance of building a revenue engine with a systematic approach.
I also discuss the value of expertise and experience in B2B marketing, as well as the need to be aware of technical limitations and to seek support from other teams or functions when needed.
Finally, I emphasise the importance of planning ahead in order to succeed in the fast-paced world of B2B marketing.
Whether you’re a seasoned B2B marketing professional or just starting out, these lessons are sure to be valuable to you.
5 episodes
