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Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
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Have a day job but dreaming of launching the next big thing? In this episode of The REWORK Podcast, a listener question sparks a conversation with 37signals co-founders Jason Fried and David Heinemeier Hansson about juggling consulting work while building products on the side. They share real talk about timing, expectations, motivation — and why your side project should serve you, even if it doesn’t turn into a smash hit.
Key Takeaways:
- 00:12 – Host Kimberly Rhodes reads a listener question about balancing consulting with product building
- 01:01 – Why it’s easier than ever to build something—but harder than ever to get noticed
- 05:48 – The barrier to entry is low, but staying in the game is the hard part
- 08:05 – There’s no formula for what will take off and what won’t
- 13:08 – Aim for more than just small wins—set bold goals
- 16:04 – You have to be fully invested if you want your idea to stand a chance
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