This episode was sparked right off the back of a live event I ran, and it’s a necessary callout. I unpack 10 brutally honest truths I wish every service based business owner knew. From overcomplicating your offer suite to building your business around your best self (don’t), this is the episode you’ll want to sit with and then do something about.⁣ ⁣ "If your business is waiting for you to heal, you're always going to be limited."⁣ ⁣ [00:01] Intro + why this episode needed to happen after the live event⁣ [04:26] #1 Complexity as a comfort trap⁣ 06:48] #2 Build your business around your worst self, not your best⁣ [11:29] #3 Business is hard, but not for the reasons you think⁣ [15:52] #4: Simplicity is where scale lives⁣ [17:54] #5 Repetition isn’t bad, it’s how a real brand is built⁣ [20:17] #6 You were never meant to do this alone⁣ [22:37] #7 You’ve got to jump on problems faster⁣ [24:57] #8 Personal development will show up, but you don’t have to be perfect to succeed⁣ [26:17] #9 Strategy isn’t optional, it’s your foundation⁣ [28:41] #10 Most stagnation is operational, not a “marketing” issue⁣ [31:07] Wrap up: Time audits, cleaning up leaks, and your next steps⁣ ⁣ If this episode hit home and made you realise you’ve been spinning in the wrong direction, do something about it. Follow me on Instagram @rocheneh for more grounded strategy and real founder talk, and if you’re vibing with the podcast, leave a review on Apple Podcasts or Spotify. It genuinely helps get this work into the ears of more business owners who need it.⁣