Most founders either aren’t tracking at all, or they are, but without *thinking*.⁣ ⁣ They see slow growth, rising costs, or inconsistent sales and blame strategy.⁣ But the real issue? They’re flying blind and calling it business.⁣ ⁣ This episode isn’t about being good at spreadsheets.It’s about building conviction, regulating your reactions, and actually *leading* using data.⁣ ⁣ You don’t need to love data.⁣ You need to stop running from it.⁣ Because those weekly and monthly numbers?⁣ They’re your goldmine *if* you’re willing to look.⁣ ⁣ “You don’t have a data problem. You have an avoidance problem. And your profit margin is already showing me where the cracks are.”⁣ ⁣ ⁣ [00:00] Why most business owners avoid data, and how that’s killing their growth⁣ [03:25] Two common scenarios: no tracking vs. tracking without insight⁣ [06:45] Why monthly reflections feel empty, and how to fix them⁣ [10:20] Profit margin red flags and what they *actually* reveal⁣ [13:40] Staff wages, people pleasing, and bloated expenses⁣ [17:05] Marketing costs vs. results, where you're wasting money⁣ [19:20] Retention, holds, and where your leaky bucket starts⁣ [22:10] Founders who delegate too soon and don’t know what they’re handing over⁣ [24:50] Using data to shift from reactive to robust business leadership⁣ ⁣ Come hang with me @rocheneh.⁣ ⁣ Thanks for being here,⁣ Ro x⁣ ⁣ ⁣