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Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
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Manage episode 293474961 series 2512206
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Shownotes
(1:17) What are you obsessed with?
(6:13) Apple Podcasts Subscriptions
(13:26) Spotify’s paid subscription platform
(17:43) Who are these subscriptions for?
(19:28) Wrap up
(20:43) Rapid Fire
Links
Quotes
“If you’re a brand new podcast, don’t be going straight to paid content. That’s just not smart to do unless you already have an audience that you’re moving to a podcast.” (8:31)
“I really do hope that [Apple] thinks about the design and user experience of that. Hopefully they’ll put a lot of time and effort into making sure that they elevate that application.” (10:37)
“It’s showing that Spotify is really going to be investing in podcasting, and they’re taking it very, very seriously. Podcasters, you need to perk up and realize that Spotify is probably worth paying attention to, to get your podcasts going, especially since they’re going to start investing in video podcasts as well.” (14:32)
“If you are in the marketing space, you’re B2B serving a lot of clients and stuff in that area, this is not even important to you. You would not be charging your clients or listeners to get your content unless you’re doing some very educational stuff.” (17:46)
126 episodes
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