Artwork
iconShare
 
Manage episode 284699281 series 2512206
Content provided by Go Rogue X, LLC and Bryan Fittin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Go Rogue X, LLC and Bryan Fittin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Shownotes

(2:25) What are you obsessed with?

(6:46) Introducing Wendy Covey

(10:30) Making good, shareable content

(13:17) Underrated areas of content marketing

(17:14) Written content is still important

(18:29) Planning and repurposing content

(21:36) 2021 social trends

(24:01) What’s next for TREW Marketing

(25:53) Wrap up

Links

Bryan Fittin

Loren Lewis

Wendy Covey

TREW Marketing

TREW Marketing Podcast

TREW Marketing Resources

Quotes

“Both of us had spent our whole careers marketing to engineers and technical audiences. We knew the trade shows, the publications. We knew how to write for this audience. And so, we decided to narrow our focus and only work with technical audiences. And once we proclaimed that, our business took off. We have this saying, ‘you need to say no in order to grow,’ and it worked really well for us.” (8:02)

“There’s this misconception that the video they create has to be top quality, and they just don’t recognize that authenticity is important. Giving a face to your brand is important, and there’s all different ways you can package video within your content.” (13:58)

  continue reading

126 episodes