“I had to embrace my identity, and try to define it. And it’s been a journey of acceptance, in a way. And it’s a never ending piece - to say that I finally got to a realisation that my identity is myself.”

- Co-Founder & CEO of 51toCarbonZero, a platform designed to help media, marketing and advertising companies create accountable transition plans to accelerate their journey to achieve net zero.

- 20+ years of executing sustainability & corporate transformation

- Ex Global Chief of Business Strategy at dentsu

- Sustainable Business Degree from Cambridge

• The search to reconnect with his father.
• Growing up in Italy with an English name.
• The pros and cons coming from a mixed identity.
• Why real hardship is required for innovation.
• A valuable life lesson from the film 'Slumdog Millionaire'
• How to know when a risk is worth taking.
• The 2 views on what happiness is.
• Have we become complacent about the risks of climate change?
• Starting 51toCarbonZero.
• Do the younger generation care about climate change?
• What are the values required for successful future leaders of climate change?

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R2R uncovers the family roots of change-makers, to understand how it's influenced the legacy they want to leave for future generations.

We invite guests well known in their field, and some of the greatest minds I've come across. From founders and CEOs, to performing artists, authors and ex-athletes, each one of them is driven by key message and impact they want to have on the world.

If you listen on Apple Podcasts, it'd be great if you could leave a review - the bigger the show gets, the bigger the guests get! https://podcasts.apple.com/gb/podcast/roots-to-routes/id1548231634

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