Mastering the art of customer journey mapping w/ Mike Sasaki
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A true customer-centric company strives to know the needs of their customer at every stage of their journey. Identifying various touchpoints the customer has to go through help identify and solve problems together, increasing the chances of having delighted customers. Mike Sasaki, VP CS, Emburse joins Mausmi Ambastha, co-founder ZapScale to share his insights on creating a customer journey map to limit hand-off friction and retain and grow customers with limited resources. Time...
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23 episodes