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It’s New 5/19: Google ads with AI Overviews, ad bug, Discover desktop, faster AI Mode, AI shuffle and volatility

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Manage episode 483722520 series 3286562
Content provided by Barry Schwartz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Barry Schwartz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Today we covered how Google said ads with AI Overviews on the page are making as much as ads without. Google Ads has a bug with ad spend on new customer acquisition. Google Discover seems to be rolling out on desktop. Google made AI mode faster, tests AI shuffle and we are seeing volatility.

0:00 - Introduction

1:05 - Google earning on ads with AI Overviews

3:26 - Google Ads bug with ad spend

4:40 - Google Discover rolling out on desktop

7:00 - Google faster AI Mode

7:30 - Google search AI shuffle

8:09 - Google volatility before I/O

8:40 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

  continue reading

533 episodes

Artwork
iconShare
 
Manage episode 483722520 series 3286562
Content provided by Barry Schwartz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Barry Schwartz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Today we covered how Google said ads with AI Overviews on the page are making as much as ads without. Google Ads has a bug with ad spend on new customer acquisition. Google Discover seems to be rolling out on desktop. Google made AI mode faster, tests AI shuffle and we are seeing volatility.

0:00 - Introduction

1:05 - Google earning on ads with AI Overviews

3:26 - Google Ads bug with ad spend

4:40 - Google Discover rolling out on desktop

7:00 - Google faster AI Mode

7:30 - Google search AI shuffle

8:09 - Google volatility before I/O

8:40 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

  continue reading

533 episodes

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