174: The Difference Between A Lead Magnet Vs. A Freebie
Manage episode 472883208 series 3561498
You think you have a lead magnet...But if you’re not signing clients from it? You just have a freebie. A freebie is a quick, easy win. They get some (probably great) information, and you gain a new subscriber. But a lead magnet? That’s the whole dang funnel: a full-blown strategy designed to turn leads into paying clients instead of ghosting your list after downloading a quick guide. The secret difference isn’t the thing you give away...It’s what happens next. In this episode of Sell Like A Copywriter, learn if you have a freebie or a welcome sequence and how to start signing clients from it.
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174 episodes