This episode walks you through the pivotal moment when you decide to take your Canadian business to market and how the right M&A intermediary can make all the difference. Aimed at owners of companies generating 5M to 50M in annual revenue, the conversation explains how to attract serious, qualified buyers while protecting confidentiality, minimizing disruption, and positioning your business for a premium valuation. You will hear exactly how a strategic go to market plan can boost competition and sharpen your negotiating leverage.

We dig into the practical role of your intermediary in the real world: identifying and targeting strategic buyers, private equity firms, and family offices, leveraging networks and databases, distributing an anonymous teaser, screening out weak or risky buyers, and managing NDAs and information flow. You will also get concrete action steps and examples from across Canada that show how disciplined outreach and smart positioning translate into more offers and better terms.

Finally, the episode explores Canadian specific considerations, including domestic versus international buyers, regional dynamics, and tax and regulatory factors such as the Lifetime Capital Gains Exemption. You will learn how to work with your intermediary through regular check ins, accurate data, and continued strong business performance so you can create real competitive tension and move toward a successful sale on your terms. Explore more insights, guides, and resources at www.Shaughnessy.Group

You're listening to The Shaughnessy Group Podcast—insights on buying, selling, and growing Canadian businesses in the lower-middle market.
Let's begin.

Important Notice: These podcast notes are unofficial summaries created for personal reference and educational purposes only. They are not intended as a verbatim transcript, official record, or endorsement by the podcast hosts, guests, or producers of Shaughnessy Group.

While every effort has been made to capture key insights, quotes, and discussions accurately, errors, omissions, or interpretations may occur due to the subjective nature of summarization. Listeners are strongly encouraged to refer to the original episode for full context, nuances, and original audio.

No Advice Provided: The content discussed in Shaughnessy Group episodes, including these notes, does not constitute professional, financial, legal, medical, or investment advice. Any ideas, strategies, or opinions shared by guests are their own and should not be relied upon without independent verification and consultation with qualified professionals.

Copyright & Usage: All rights reserved. These notes are derived from publicly available podcast episodes and are shared under fair use principles for non-commercial, transformative purposes. Reproduction, distribution, or commercial use without permission from the podcast creators is prohibited.
For questions or permissions, contact the Shaughnessy team directly. Enjoy the learning, but always do your due diligence!