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Q&A: “Best practices for Meta ads?”

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Manage episode 480968328 series 2526728
Content provided by Chris & Jolie Guillebeau and Chris Guillebeau. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris & Jolie Guillebeau and Chris Guillebeau or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

What It’s About

Before you spend money on ads, listen to this.

Notes from Chris

Episode 3048
Running ads on Meta platforms like Facebook and Instagram can be a powerful way to grow your business—when done right. But without a clear strategy, it’s easy to feel like you’re throwing money into the void.

Today’s question comes from James in Round Rock, Texas, who’s had mixed results with Meta ads and wants to know how to make his campaigns more consistent and profitable. Let’s dive into some best practices for 2025 to help James and others get the most from their ad budgets.

“Hi, I’m James from Round Rock, Texas. I’ve been operating a small online shop selling fitness gear, and I’m trying to figure out how to use Meta ads (Facebook and Instagram) effectively. I’ve experimented a little, but the results have been all over the place. Sometimes I get great sales, and other times it feels like I’m just burning through money. What are the best practices for running Meta ads these days, and how can I make sure my campaigns are profitable without wasting my budget?”

Listen to today’s episode to learn more…


SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newslettercg-sig-newsletter

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

Sponsors & Gratitude

Learn More With Skillshare!

Supporting the sponsors keeps the show free. Today’s episode of Side Hustle School is brought to you by Skillshare. 📷

Skillshare is giving Side Hustle School listeners 2 months of unlimited access—for $0.99! Join the 2 million students learning everything from street photography to SEO on Skillshare today!
Get Started Here!

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.

Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau
  continue reading

27 episodes

Artwork
iconShare
 
Manage episode 480968328 series 2526728
Content provided by Chris & Jolie Guillebeau and Chris Guillebeau. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris & Jolie Guillebeau and Chris Guillebeau or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

What It’s About

Before you spend money on ads, listen to this.

Notes from Chris

Episode 3048
Running ads on Meta platforms like Facebook and Instagram can be a powerful way to grow your business—when done right. But without a clear strategy, it’s easy to feel like you’re throwing money into the void.

Today’s question comes from James in Round Rock, Texas, who’s had mixed results with Meta ads and wants to know how to make his campaigns more consistent and profitable. Let’s dive into some best practices for 2025 to help James and others get the most from their ad budgets.

“Hi, I’m James from Round Rock, Texas. I’ve been operating a small online shop selling fitness gear, and I’m trying to figure out how to use Meta ads (Facebook and Instagram) effectively. I’ve experimented a little, but the results have been all over the place. Sometimes I get great sales, and other times it feels like I’m just burning through money. What are the best practices for running Meta ads these days, and how can I make sure my campaigns are profitable without wasting my budget?”

Listen to today’s episode to learn more…


SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newslettercg-sig-newsletter

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

Sponsors & Gratitude

Learn More With Skillshare!

Supporting the sponsors keeps the show free. Today’s episode of Side Hustle School is brought to you by Skillshare. 📷

Skillshare is giving Side Hustle School listeners 2 months of unlimited access—for $0.99! Join the 2 million students learning everything from street photography to SEO on Skillshare today!
Get Started Here!

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.

Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau
  continue reading

27 episodes

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