In this episode, host Kim Olver sits down with internationally recognized business mentor Katrena Friel to explore powerful truths about leadership, entrepreneurship, and discovering your unique field of excellence. Known as the “business mentor to the awakened,” Katrena has spent more than 25 years helping entrepreneurs and leaders transform hidden dreams into tangible, income-generating results.

Katrena shares the inspiring origin story behind her signature Done For You program — a 90-day, high-touch process that builds a client’s entire personal brand ecosystem, including their book, website, TEDx message, and high-ticket signature program. Drawing from decades of experience, she explains how she reverse-engineered her own success to create a repeatable pathway to mastery across seven streams of income.

Kim and Katrena also dive into the psychological side of leadership, discussing four common internal barriers that often hold women back: confidence struggles, lack of assertiveness, perfectionism, and people-pleasing. Katrena reveals how she identifies a client’s true field of excellence through her deep-dive discovery sessions — and why clarity is the most valuable asset an entrepreneur can have.

This episode is rich with wisdom, strategy, and empowering insight for anyone ready to elevate their leadership and build a business that reflects their authentic brilliance.