Manage episode 516147676 series 2965183
We’re showing how to unlock free clicks on LinkedIn Ads by editing boosted thought-leadership posts a few days later and adding the next logical link. No extra budget, more content consumption.
In this Midweek Musings mini-episode, we break down why boosting SME posts builds trust, how to avoid throttling reach, and where to find those “free” landing-page clicks inside Ads Manager. Perfect for small B2B teams who need smarter results from the same spend.
We also show how to map your link choice to the 5 Stages of Awareness—and why sending people to another LinkedIn post often outperforms a website link early in the journey.
Tune in and learn:
- How to avoid reach penalties and still add links that convert later
- What to link to next (and why another LinkedIn post can win)
- Where to measure “free clicks” inside LinkedIn Ads
If you run thought-leadership ads, this is a must-watch—simple, fast, and proven for B2B marketers who need more outcomes from limited budget.
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Chapters
00:00 The 2-Minute Hack for Free Clicks on LinkedIn Ads
00:15 Why You Shouldn’t Add Links on Day One
00:45 What to Link to Instead (Next Logical Step)
01:15 Measure Your “Free Clicks” in Ads Manager
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Midweek Musings 01 – The B2B Playbook
#b2b #b2bmarketing #digitalmarketing #demandgeneration #linkedinads
217 episodes