In this episode of Your Dream Business Podcast, I chatted with my amazing friend and AI expert Jen Lehner. We got into some super practical tips on how to make AI sound more like you, which tools are worth using, and how to train AI to save time and boost your creativity. Jen shared smart ways to personalise AI tools, stay organised, and use AI to create content and run your business more smoothly. If you're looking to bring AI into your business in a useful, doable way, this episode is packed with helpful advice.

KEY TAKEAWAYS COVERED IN THE PODCAST

• Train AI to Reflect Your Voice – Jen shares how you can guide AI to sound more like you by feeding it the right examples and prompts, making your content feel more personal and on-brand.

• Use the Right Tools for the Job – Not all AI tools are created equal. Jen highlights which ones are worth your time and how to use them effectively in your business workflow.

• Stay Organized to Maximize AI Efficiency – A little structure goes a long way. Keeping your prompts, brand voice, and content templates organized helps you get better results and saves time in the long run.

If you enjoyed this episode then please feel free to go and share it on your social media or head over to Apple podcasts or Spotify and give me a review, I would be so very grateful.

LINKS TO RESOURCES MENTIONED IN TODAY’S EPISODE

Connect with Jen Lehner on Website, AI Resource Hub, Facebook, Instagram, Linkedin, Threads Connect with Teresa on Website, (Grow, Launch, Sell), Sign up to Teresa's email list, Instagram, LinkedIn, or Facebook

Transcript

Teresa: How'd you get AI to really, honestly sound like you? So when it produces something, it actually makes something that you can use and not just create something that sounds like AI's written it. Well, today I am interviewing the Super smart Jen Lehner on the podcast, and she walks us through the exact steps that we need to take to help AI sound more like us so that when we are asking it to do things. The results that we get are way better. If you are a business owner and you are using ai, this is a must have episode for you to listen to, and you'll probably want to grab a pen and paper to make notes as you go. Welcome to the Your Dream Business Podcast. I'm your host. Teresa Heath Wareing an international bestselling author, award-winning speaker, TEDx speaker, certified coach, and the host of this number one ranked podcast. I am so excited to guide you on the journey of creating a [00:01:00] business and life that you not only love, but one that perfectly aligns with you and the season of life that you are in. In each episode, I'll share with you easy, actionable, and insightful strategies to grow your online business. Plus we' ll be diving into some mindset, tools and strategies that keep you focused, motivated, and are going to stop you from getting in your own way. So if you're a course creator, membership owner, or coach, you are in the right place. Let's get started. Hello and welcome back to another episode of Your Dream Business podcast. I'm your host, as always Teresa Heath Wareing . I hope you are doing well this week. Okay. We can't go 30 seconds without someone saying something, ai, without people using ai, without people doing something that you can get help with ai. But I wonder how many of us are actually really using it as it could be used, and how many of us are just merely dabbling with it and [00:02:00] therefore getting frustrated that it's not bringing us. The results that everyone else keeps telling, it brings them. Today I am interviewing one of my very best friends, Jen Lehner. Jen is a digital marketing and system strategist. She shows entrepreneurs how to build audience and monetize their expertise online using social media, digital tools, and strategic outsourcing. She creates online courses and trainings and her favorite place to hang out is in her private mastermind, the front row, VIP. Jen, is amazing. She is so, so cool. She's been in this industry a while. We met a long time ago. In fact, I think we've probably been in a similar amount of time, if not a bit longer. She's had a bit longer than me, but Jen is, and one of the things I say in this interview is it's like Jen's main thing is to help you run your businesses quicker and easier. 'cause for a long while, and genders still help entrepreneurs and [00:03:00] solopreneurs build their team. But Jen is obsessed with all things ai, like we all voice message and she'll be down some crazy rabbit hole doing something amazing in ai and she just blows me away. So I wanted to bring her back on the podcast the second time she's been on. Previously, I think she was talking about bringing on a team member and I wanted her to come on and talk about ai, but in a way that really genuinely helps us save time, do things quicker, create better outcomes, because I dunno about you, but often I will try and do something and it just ends up sounding like AI wrote it and it hasn't really helped me in certain ways that I would like it to. However, there are other times that it's really helped me. But I know that Jen is like the queen of this stuff, and I will often DM her and go, Jen, I wanna do this. Is there an AI that can do it for me? And she just knows all the things. [00:04:00] So she's coming on today and she's talking about not just, you know, AI's good, bad. Great, whatever, but actually she goes through and you're gonna want to take notes on this one, and if you know anyone else who's trying to dabble in ai, then please send them this episode because honestly, there is so much value. I took so many notes when doing this episode with her. So she literally walks us through what kind of things we need to be prompting, what questions we need to be asking, how we need to be asking them, and what systems we should be using for what, because it's not just chat duty. I can't even say it, chat GPT. It's not just that. I know that's one of the main ones, but like there's Claude and then there's a notebook, I think Notebook I think is the one we talk about, but like there's so many clever ones, but she has a really great ability of breaking things down so that it doesn't feel overwhelming and massive. Also, she's got a good freebie that she offers as well, so listen out for that. [00:05:00] But basically I am not gonna make you wait any longer. Here is the amazing Jen Lehner . Jen, welcome back to the podcast. Jen: Oh, it's so good to be here. I love, I love spending time with you Teresa Teresa: I love spending time with you. And this is not our first rodeo. We have done this before and I was thinking actually that like, even though you're talking about a different subject, the. The reason behind your passion for both subjects kind of comes always to the same thing. And that for me, if I am going to like put you in a box, is making our lives easier as business owners, entrepreneurs, solopreneurs. Jen: I like that. I'm gonna borrow that. Teresa: Yeah, you can take that. Because you came on before and talked about bringing on a team and you have helped me massively in bringing on a team. And this time we're talking about, and I'm smiling as I say this because I don't know where this is gonna go people, we'll just see how it [00:06:00] goes. But we're talking about ai, your new favorite, favorite slash love-hate relationship thing that you love. So let's start by. I wanna dive straight into the good stuff because we all know what AI is. We're all using Tech GPT , we're all doing that thing. One of the frustrations that I have is I said to you a few weeks back, I need a new team member to help me with content creation and to tell me what to post and tell me how to do it, and tell me what's gonna work on YouTube. Tell me what's gonna work on the podcast. Tell me what titles are great. And you said to me, AI can do that. And I was like, like how any good can that, like, can it really do it? So can we stop there? Jen: Sure. Okay, sure. Teresa: Let's start. Jen: So specifically, well, I mean. It could just, it could do all of that stuff. I mean, I'll tell you right now, I have a, an automation set up so that I speak to my voice [00:07:00] notes and I just do a brain dump about a certain topic. And then what happens is it. Shoots it over to ai, and then AI has been prompted in advance to make sense of it all, and it also knows how to write in my style, because I've created, I've, I've made sure that my brand voice is there and, and then at the same time, it's creating posts for all, for everything. So it's giving me a YouTube script, a TikTok script, a LinkedIn post, a Facebook post, an Instagram post, all of that, and it is putting it on a spreadsheet. And it is simultaneously putting it on a Trello board. And when I tell you that this content you see, but when we first started with chat GPT, right? Like what? Five minutes ago? But no, really, Teresa: two weeks ago Jen: when we [00:08:00] started it was like, it was, it was, it was horrible, right? Like, I mean, we would say but, but we didn't know that we have to give it. More context and we need to make sure that it knows our voice and our style and our parameters. Like you have to do a little bit of work on the front end to make sure that your output is good. And once you, once you nail that, everything changes. So now, oh my gosh. Like our team, my team and I, we are operating at a level of efficiency. And we are putting out more content, more good content than ever before. And that is sort of like really a point I wanna make is that. You know, it's so much more and, and it is so much more than, than something that should, that is saving us time, right? Like, it is actually should be something that enhances your creativity, that enhances the output, that your [00:09:00] content is better than it ever was before. Not, not a, you know, we don't want it to be a consolation prize. We want. Our content and the stuff that we're putting out there now, because we do have these tools at, at our disposal, it should be better than ever before. That should be the bar, not just, it's not just about saving time really. And then if you think about it, if we do save time, if we are doing better work, if we do become more creative, then we also lower our stress and we're happier. Yeah. I mean like, you know, this is how I'm choosing to go into this. This world of ai. Teresa: So I have, and I knew this was gonna happen, and I'm gonna really try and think of all the questions that people are gonna be having as you are talking, because as you're saying things, I'm like that how, how, how, right. So first off, let's talk about the automation, like that's wild that you can voice note on your phone and that sets a whole host of things [00:10:00] like, is that using. Zapier, is that like, how so go on? Jen: It is using Zapier and that is a, you know, that's a level two, you know Yeah. Situation, right? The, but although, I mean, any beginner, anybody who's ever used Zap or make, you know, can, can make this happen. It's, it's really, and, and I'm happy to share the template for that. Automation with your, with you and your audience. Teresa: That'd be amazing. Jen: So I'll give you that and then you could just literally plug that template into, into Zapier. And, and we prefer, we've tried to use make, and we might use, we might get a make account again, but, but for us, we, we just use Zapier so long in my business, but that's what it is. I mean, you don't want me to go into every little granule of that Zap and honestly, my team set it up, so I don't think I could, but, but just know that it's, it's plug and play. Teresa: Okay, Great. So my next question then, just on that before, I wanna talk about how it knows your voice and knowledge base and [00:11:00] that sort of thing. But when we talk ai, we are talking, so at the moment I'm using chat, Claude Manus as like what I would call Realis. Like are you using all of them? Do we need to be using all of them? Like, I'm paying for Claude and Manis at the moment, or I've had to buy some more credits for Manis. 'cause obviously I run out, but. I was, I was paying for chat and then I stopped 'cause I was paying for Claude. And it's like, oh, now I think I need to pay for chat again. Like, are you paying for all of these ais? And how many ais are you using? Jen: I am using all of them, but you have to understand that like, this is what I'm doing, right? Like this is, this is what I'm doing. I'm doing this. So you don't have to, you know, like mm-hmm. I wanna come and say, just use this, this, and this given you tell me what your needs are. And then I'm gonna say, well, these, these should suffice. But, but here is, here's the thing. A couple of answers to that. What is happening is, and I have to say this first, okay, so what is happening? Sam Altman recently talked about this in an interview. He's the guy who's, who is the head of, [00:12:00] of Open AI chat, GPT, and sora . And he, and this just made so much sense, but he said that, you know, AI, right now, what AI is right now is they're all gonna be the same. They're all gonna have the same features. And, and you can see that happening, right? Like, like you get image generation that's Oh, so wonderful and fast recently on chat, GPT. A Gemini adds it to their, to theirs. You know, they're, they're all gonna, they're all gonna have all the same things. Okay? And so this is what it was like a long time ago when transistors were built for radios and other. Like high tech equipment and people would say, you know, with transistor would be like the subtitle on the advertisement. Like with transistor. Well, everything we have that's electronic has a transistor in it that's, it's gonna be ubiquitous, that is going to be ai and so therefore. To answer your question, should you be on all of them? No, but they right now, they all, some [00:13:00] of them all do cool different things. So it depends on like what you want right now. But what is important is that, and that, this is the second thing he said was that. In order for them to be successful, what they have to focus on is keeping users where they are. And he said they need a billion active daily users. And the way to do that is, number one, giving a good user experience. And number two is making it difficult for us to leave. Well, why would it be difficult for us to leave? Well, because we've spent hour, at that, you know, at this point already, probably hundreds of hours. And. And if you've been doing it right and you've been doing it well, chat, GPT knows all about your business and it knows a good bit about you as well, which means you are getting better output and you don't have to keep repeating yourself. And it's just a better experience, right? You don't have to start from scratch. Well, let's say you remember Betamax and VHS if you're older than Okay. A certain age, Teresa: roughly. I mean, I was, [00:14:00] I'm very young, Jen. I'm very Jen: Yeah, you were. You were. Yeah. You were still. On the bottle I'm sure. But like, I mean the baby bottle. That was good. Brilliant. So, so yeah. So you remember like there was all of a sudden like Beta max just disappeared. It was like what? And we all had to go to the. Move change machines or if we didn't have that machine, same thing. So you wanna be able to be nimble and not be held, like to be able to move quickly. And the way that you do that is to make sure that the knowledge that you're putting in, like. All that information that you're training it in on your brand voice and all of that is on minimally a Google Doc that you could just, you know, that can travel with you from place to place, but, but know you don't have to be on all of them. But yes, they right now all do different things and some of the same things and some of the things are cooler than other things for certain jobs. Teresa: Okay, awesome. So let's talk about how, because this is the, this is the kind of key bit, right? So [00:15:00] I'm sure everyone listening to this has at some point played with all various things. I like, one of the things I love the most and my, you know, my husband Paul, but he laughs at me because I chose a really nice voice for my chat. On of course, because obviously you get it and it's like this very nice American sounding guy, and I'm like, every time I'm like, hi, chat. And he's like, Hey Teresa I like swimming. Obviously we joke, you're, but you are so funny. But like I love that feature, which is why I'm using that and why I want chat and I'm thinking I'm gonna have to pay for it again because I wanna keep using that feature. Whereas Claude, I don't think, does that, does it? Jen: No, but Claude is magnificent. I mean, we could talk just this whole podcast about Claude, it, it does have the, it does give you the ability to talk into it and it will respond, but it doesn't itself have a voice. But I'm telling you, maybe even by the time you publish this episode, it will be there.