Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
…
continue reading
MP3•Episode home
Manage episode 512971650 series 3323632
Content provided by Jenn Hanson-dePaula. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jenn Hanson-dePaula or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
If you're watching other authors' books take off while yours feels invisible, this one's for you.
Those "overnight successes" you're seeing? Most aren't real, and they're definitely not sustainable. What you need isn't another viral moment or gimmicky tactic - you need a marketing strategy that builds a real audience who actually wants to read your books.
In this episode, I'm sharing:
- Why speed isn't the metric that matters
- The "Sustainable Authority Approach" to building long-term readership
- A real client story of tripling book sales without going viral
- The three parts of sustainable marketing: depth over speed, systems over scrambling, and relationships over reach
Remember: you're not behind. Your timeline doesn't have to look like anyone else's.
LINKS
96 episodes