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So many real estate business owners have believed that working hard would be enough, showing up every day, managing properties, and looking after clients. But what happens when the online world doesn’t even know you exist?

In this episode, I’m talking about a reality that a lot of business owners are starting to face. If Google and AI can’t find you, your clients can’t either. Things have shifted, people aren’t just searching on Google anymore, they’re asking AI tools like ChatGPT or Claude for answers, recommendations, and local experts. And if you’re not showing up there, you’re basically invisible and missing out on a huge opportunity.

I’ll walk you through how to change that and start building an online presence that actually gets found. Whether it’s creating useful content, improving your SEO, or using AI tools to make things easier, these simple steps can help you go from invisible to visible.

 Consistency compounds. You don't need to do it perfectly. You just need to keep doing it. And over time, Google and AI start connecting the dots between your name, your business. Your content and your location, and this is not a short term thing either. It is a long term game, a long term strategy for your business

- Kylie Walker

We cover:

  • How to create short, helpful blog content that answers the real questions your clients are asking and why this builds trust and improves your real estate SEO.
  • Why updating your Google Business Profile with regular posts, photos, and review replies helps you rank higher in local searches.
  • How using consistent keywords and location tags across your website and social media helps Google and AI connect your name with your area of expertise.
  • Easy ways to use AI tools like ChatGPT to brainstorm, write, and repurpose content so you can stay visible without burning out.
  • Why visibility online isn’t about doing more, it's about doing the right things consistently so your ideal clients can find you

Join my new FREE Masterclass 🔥

The 5 Mistakes Keeping Your Real Estate Business Invisible Online (And How to Fix Them Fast) https://courses.thatpropertymum.com.au/5-mistakes-invisibleonline


Kylie’s Resources:

Property Management Growth School: https://courses.thatpropertymum.com.au/TPM-BDMSchool

Digital Marketing School: https://courses.thatpropertymum.com.au/digitalschool

That Property Mum Courses: https://www.thatpropertymum.com.au/courses/

The PM Accelerate Membership: https://courses.thatpropertymum.com.au/accelerate

Book a Strategy Call with Kylie: https://calendly.com/kylie-tpm/coaching-call

Kolmeo: https://kolmeo.com/

Find out about our Done for You Lead Generation - https://calendly.com/kylie-tpm/done-for-you-leads-discovery-call

35 AI Prompts to help you Grow your Business on Social Media: https://courses.thatpropertymum.com.au/35-prompts-to-grow-your-property-management-business-on-social-media


Connect With Kylie:

Follow Kylie Walker on Instagram- https://www.instagram.com/thatpropertymum_/

Follow Kylie on Facebook - https://web.facebook.com/thatpropertymum

Connect with Kylie on LinkedIn - https://www.linkedin.com/in/kylie-wal...

Explore Kylie's Website - https://www.thatpropertymum.com.au/

Watch Kylie on YouTube - https://www.youtube.com/@thatpropertymum


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219 episodes