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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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The creator-to-media-company roadmap no one else is teaching.
Most podcasters and YouTubers stay small because they keep making content instead of building a business around it. In this episode, Gordon Firemark, The Podcast Lawyer™, breaks down the real, practical path creators follow when they scale from “one show” to a full-blown media enterprise — including the five creator media business models, the step-by-step expansion path, and the legal/business infrastructure required to grow without losing control of your IP.
IN THIS EPISODE, YOU’LL LEARN:
• Why some creators level up fast while others plateau
• The 5 types of creator-driven media companies
• The step-by-step roadmap from flagship show to full media business
• How to build assets, IP, and revenue streams that last
• Why legal and business structure is the critical (and often missing) early step
• How to set yourself up to add shows, build a team, create products, and scale safely
LINKS AND RESOURCES:
Free sample lesson (the “secret video”): http://gordonfiremark.com/levelup
Easy Legal for Podcasters program: http://easylegalforpodcasters.com
Podcast contracts, releases, and legal templates: http://podcastlawforms.com
Join the Legit Podcast Pro community: http://legitpodcastpro.com
167 episodes
