Manage episode 361091483 series 3430895
Are you struggling to transition into the role of a CEO? Today on The TSP Show, Apryl Beverly joins us to discuss how she went from full-time copywriter to CEO of Word Stylistz. Her company provides compelling, cash-generating copywriting services that will transform your business. In this episode, she breaks down the essence of an effective copywriter and how she handled her transition into the role of a CEO.
Your time is valuable, but independent service providers often find it challenging to set boundaries. Apryl struggled to find a balance between her work life and family life because she felt she could never turn down a client's request. She teaches you that by saying no, you can create a need for your services and attract more clients to increase your profits.
Apryl shares how she developed a team of writers, so she could focus on managing instead of handling the workload on her own. You are limited to your personal output, but when you develop a framework and a competent team, you can shift from freelancer to CEO and step into a more profitable business model.
If you are ready to leap CEO, listen now!
Want to keep up with Apryl Beverly? Find details here:
► Website:https://wordstylistz.com/about/
► Courses:https://wordstylistz.com/copywriting-certification/#
► Instagram:https://www.instagram.com/wordstylistz/
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KEY TAKEAWAYS
[00:00:00] Million-dollar word stylist
[00:02:00] Emotional Copywriting
[00:04:00] Offering solutions through your writing
[00:07:00] You have to own it
[00:09:00] Learning to set boundaries
[00:11:30] The phases of success
[00:13:30] Shifting into a CEO mindset
[00:18:00] Rallying behind your team
[00:23:00] The Promise land
[00:24:30] Filling in the blanks of a framework
[00:28:00] Getting personable via text
[00:31:00] Direct sales versus storytelling
[00:33:00] Asking the right questions
154 episodes