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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this episode, Pete and Jeff discuss how to implement effective SEO strategies even with limited resources. They break down the essential elements of budget-friendly SEO and provide actionable advice for agencies and clients.
Key Topics Covered
Site Speed Optimization
- Best practices for plugin management
- Implementing proper caching and image optimization
- Importance of quality hosting
- Benefits of using WordPress block editor
- Tips for balancing features vs performance
Site Structure
- Setting up proper permalinks
- Creating effective pillar and cluster pages
- Organizing content hierarchically
- Building strategic internal linking
- Avoiding common structural mistakes
Page Structure
- Proper implementation of heading tags (H1-H6)
- Schema markup basics
- XML sitemap setup
- Common heading tag mistakes to avoid
Budget SEO Strategy for Clients
- Creating comprehensive service pages
- Converting customer questions into content
- Building effective internal linking
- Maintaining regular content updates
- Understanding the time vs money investment
Tools Mentioned
- WP Rocket (caching)
- SEOPress Pro
- Meta SEO Inspector (Chrome extension)
- Headings Map (Firefox extension)
- Google Search Console
Need help implementing these strategies? Contact us at [email protected]
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