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Episode Summary
What if earning trust had nothing to do with time—and everything to do with understanding how people receive it? In this game-changing conversation, equity expert and bestselling author Minda Harts reveals the revolutionary framework that's transforming how Fortune 500 leaders build authentic workplace relationships. Discover why your trust-building efforts might be falling flat, how to decode the seven distinct "trust languages" that drive human connection, and the 60-second technique top CEOs use to instantly establish credibility. Whether you're leading a team, closing deals, or navigating difficult conversations, this episode will fundamentally shift how you approach trust—turning it from an abstract concept into a practical skill you can master today.
Key Takeaways
- The 7 Trust Languages Framework – Discover why people receive trust differently and how speaking the wrong "language" destroys relationships before they begin
- The 60-Second Trust Technique – Learn the exact method Fortune 500 CEOs use to establish instant credibility and connection in any conversation
- Why Diversity Efforts Fail – Uncover the hidden trust deficit sabotaging your DEI initiatives and what to do about it immediately
- Dignity vs. Respect at Work – Master the critical difference that separates high-performing cultures from toxic ones (most leaders get this backward)
Chapters
0:00 – The Trust Crisis Costing You Deals and Talent
4:32 – Why Your Communication Style Is Breaking Trust
12:15 – The 7 Trust Languages That Change Everything
18:47 – Building Trust in 60 Seconds: The CEO Method
25:03 – The Dignity Difference: Beyond Respect
31:28 – Why Your DEI Strategy Isn't Working
38:55 – Talking Nice vs. Talking Real: Finding Balance
44:12 – Trust Recovery: Rebuilding After You've Blown It
51:20 – The Future of Leadership and Inclusion
Guest Information
Minda Harts
Founder & CEO, The Memo LLC
LinkedIn's #1 Voice for Equity
Connect with Minda:
Website: mindaharts.com
LinkedIn: https://www.linkedin.com/in/mindaharts
Host Information
Connect with John Rankins:
Website: https://thesalesmachine.com/
YouTube: @JohnRankinsOfficial
Instagram: https://www.instagram.com/johnrankinsofficial/
LinkedIn: https://www.linkedin.com/in/johnrankinsofficial
Transform Sales with The Sales Machine:
Your CRM is DEAD—just a glorified address book. While you chase reports, competitors win deals. The Sales Machine drives actual performance with automation, insights, and gamification that work
Book a strategy call: thesalesmachine.com
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