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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this conversation, John Azoni discusses the challenges and strategies of video content creation in higher education. He emphasizes the importance of a unified video strategy, intentional content creation, and the concept of 'going long to go short' to maximize engagement and meet institutional goals. Azoni also highlights the need to empower non-professionals in video production to enhance content quality and reach.
Key Takeaways:
- Colleges often struggle with a scattered approach to video content.
- Intentional content creation is crucial for meeting institutional goals.
- Filming for posterity can lead to wasted resources.
- Short form video is essential for engagement on social media.
- Transforming events into engaging content can maximize impact.
96 episodes
