SUMMARY:

In this episode of The Ops Experts Club Podcast, join hosts Terryn, Savannah, and Ben as they dive deep into the world of landing page builders. With so many options available, how do you choose the right platform for your business? They explore popular tools like ClickFunnels, WordPress, Wix, Squarespace, and Weebly, discussing their features, pros, cons, and ideal use cases.

Ben starts off with ClickFunnels, a widely used platform for building landing pages quickly and easily. He shares insights on its pricing tiers and functionality, highlighting its simplicity and ease of use for newcomers. However, he also points out limitations in customization and features like the affiliate program and CRM capabilities.

Next, Savannah and Terryn delve into WordPress, a versatile platform with endless customization possibilities through plugins. They discuss its suitability for membership sites and the importance of having a knowledgeable tech team to manage its complexities. Savannah also shares her experience with Wix and Squarespace, comparing their ease of use, pricing, and features. She emphasizes the user-friendly nature of Squarespace and its seamless integration with Google Workspace, making it a favorite among small businesses.

Finally, they touch on Weebly, recently acquired by Square, which offers unique advantages for businesses using Square as their point of sale. They explore its functionality and how it integrates with Square's ecosystem.

Minute by Minute:

0:00 Introduction and the value of a retention specialist

10:31 The many ways to make landing pages starting with Click Funnels

19:09 The Wordpress blog

24:21 Wix and Squarespace and Weebly with Savannah