In this energising episode of the Data Malarkey Podcast, Master Data Storyteller Sam Knowles speaks with Julie Holmes, entrepreneur, inventor, and AI advisor. Julie shares her insights into how businesses can make AI work with their people – not instead of them. She dives into creative automation, ethical AI, and the dangers of dabbling without direction.

From her practical UPGRADE Framework to her “intern not genius” approach to creating effective prompts for LLMs, Julie delivers a candid, actionable masterclass on the human side of AI.

• Why AI should be seen as an intern – not a threat.

• How to scale creativity and automation.

• What most businesses get wrong about AI readiness.

• The ethical responsibilities we must now embrace.

• How to build smarter prompts that actually deliver results.

• Julie Holmes’ website: https://www.julieholmes.com

• Julie’s AI readiness assessment for businesses: https://julieholmes.com/ai-readiness-assessment-2025/

• The AI prompt library and archive https://julieholmes.com/prompt/

• Data Storytelling Scorecard: https://data-storytelling.scoreapp.com

• The Insight Agents’ website – Sam Knowles’ business, including the archive of Data Malarkey podcast episodes: https://insightagents.co.uk

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