In this episode, you’ll get actionable insights on:

🔹 Meta & Google Q3 Financials

Get the inside scoop on Meta and Google’s latest quarterly reports—how increased ad revenue, AI investments, and tax policy are shaping their business models. The hosts break down what media buyers need to know and why it matters if you’re running Facebook or YouTube ad campaigns.

🔹 E-commerce & Real-Time Analytics

Discover how Shopify’s Black Friday live sales tracker gives a pulse on the global flow of transactions—perfect for e-commerce founders and digital marketers looking to time campaigns and understand trending buying cycles.

🔹 Media Buying Tools: From Lucky Orange to Klaviyo

Learn why tools like Lucky Orange and Hotjar are invaluable for uncovering site friction and boosting conversion rates. Plus, tips for using Klaviyo and other email platforms efficiently while managing costs.

🔹 Affiliate Strategies & Monetizing Every Lead

From leveraging short forms vs. long forms in lead gen to monetizing DQ (disqualified) traffic, Jim Banks and Rob Adler unpack smart ways to increase ROI—whether you’re an agency owner, e-commerce entrepreneur, or running local services.

🔹 Local Business Hacks: Turning Missed Calls into Revenue

Don’t waste leads! Hear practical advice for plumbers, HVAC companies, and other service-based businesses on how to partner locally and monetize leads outside your service area through affiliate deals and network collaborations.

This episode is packed with expert tips perfect for performance marketers, affiliate managers, digital agencies, and e-commerce founders eager to scale, optimize, and boost profitability. The insights will help you:

• Make smarter ad buying decisions based on platform trends
• Use analytics and automation to reduce friction and improve conversion rates
• Increase revenue by monetizing every customer touchpoint
• Build strategic local partnerships and strengthen your service business