In this engaging conversation, Kristen Parise shares her journey from personal health challenges to becoming a pelvic health physiotherapist and business owner of Blueberry Therapy. She discusses the importance of advocating for pelvic health awareness, the misconceptions surrounding it, and the impact of her work on clients' lives. The conversation also touches on the challenges of entrepreneurship and the vision behind creating a welcoming space for women and children in her practice. In this engaging conversation, Kristen Parise reflects on her journey as a business owner, the challenges posed by COVID-19, and how these experiences have shaped her approach to her practice at Blueberry Therapy. She shares her vision for the future, including plans for community engagement and education in women's health. As she approaches her 50th birthday, Kristen discusses the significance of this milestone, her aspirations for authenticity and vulnerability, and the importance of building supportive communities through movement and fitness. The conversation concludes with a light-hearted discussion about her theme song, encapsulating her dynamic spirit and commitment to personal growth. Takeaways

• Kristen's journey into pelvic health physiotherapy was inspired by her own health challenges.
• Advocacy for pelvic health is crucial for changing perceptions in healthcare.
• The name 'Blueberry Therapy' was chosen to create a friendly and approachable brand.
• Creating a comfortable environment for clients is a priority in Kristen's practice.
• Education is a key component of pelvic health physiotherapy.
• Awareness of pelvic health issues has improved but still has a long way to go.
• Pelvic health physiotherapy can significantly improve conditions like urinary incontinence.
• Kristen emphasizes the importance of self-advocacy in healthcare.
• The business journey has been filled with both challenges and successes.
• Kristen believes that if you can envision your goals, you can achieve them. I appreciate that I just think that I'm doing something I absolutely love.
• COVID presented some really big challenges, but we adapted.
• Sometimes challenges can end up being beneficial for the business.
• Every day, I thought, what can I do to stimulate revenue today?
• I have so much left to do at Blueberry Therapy.
• Turning 50 feels like a new chapter in my life.
• I want to change the future state for women's health education.
• I need to be more authentic and vulnerable in my conversations.
• Building community through movement has been vital in my life.
• I would tell my younger self to pay more attention to what's happening around me.

Chapters 00:00 Introduction and the Journey Begins 06:04 From Personal Experience to Professional Passion 11:56 Building Blueberry Therapy: The Vision and Name 18:00 Advocating for Pelvic Health Awareness 24:02 The Impact of Pelvic Health Physiotherapy 26:12 Navigating Business Challenges 31:12 Vision for the Future of Blueberry Therapy 34:10 Reflections on Turning 50 39:22 Embracing Vulnerability and Authenticity 44:28 Building Community Through Movement 47:35 The Theme Song of My Journey