Victor Huynh is the CEO and Head of Digital Strategy at Ready Artwork, a digital marketing agency dedicated to B2B services. Born in San Diego, California, to an immigrant family, Victor embodies the entrepreneurial spirit instilled in him from a young age. He holds a background in graphic design, which propelled him into a marketing manager role early in his career and ultimately led to the creation of Ready Artwork over two decades ago. Throughout his professional journey, Victor has proven to be a versatile leader, serving as the Monrovia Chamber of Commerce President during the pandemic and advocating for local businesses.

Scaling a business in the ever-evolving digital marketing space is no small feat. From financial roadblocks to shifting industry trends, entrepreneurs must constantly adapt to stay competitive. What are the key lessons learned from growing a small startup into a full-service web design and marketing agency?

According to Victor Huynh, a seasoned digital strategist, one of the biggest challenges in scaling a company is navigating financial constraints while keeping up with technological advancements. He highlights how Ready Artwork started as a print design business before pivoting to web development and marketing, leveraging existing expertise to evolve. Victor also emphasizes the importance of choosing the right website platform — WordPress for customization and Shopify for scalability — tailoring solutions to meet diverse business needs.

In this episode of the RAW Spotlight, Emily Au and Victor Huynh, CEO and Head of Digital Strategy at Ready Artwork, discuss the challenges of scaling a web design company. They dive into the importance of investing in custom website design, how website marketing services helped them grow, and key considerations when selecting between Shopify and WordPress. Victor also shares insights on future-proofing a website and the biggest leadership lesson he’s learned along the way.