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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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We turn one proven episode into a live experience people want to show up for, pay for, and talk about. The playbook is simple: pick a top-performing topic, choose the right live format, and design moments that invite action. We keep it tight, interactive, and valuable so trust grows and next steps feel natural.
We walk through formats that fit your goals, the core engagement tools that lift participation, and a three-week sprint to ship your first event. We close with smart pricing options and ways to repurpose everything into podcasts, reels, emails, and blogs so one event fuels months of content.
Highlights
- How to choose an episode that’s a strong “seed” for a live event, using signals like downloads, comments, and DMs.
- Which live format fits your goal: mini-workshop, live panel, live recording, or deep-dive training.
- The engagement stack that works: one poll, one chat prompt, and a clear call to action.
- A three-week shipping plan from topic selection to reminders to replay and follow-up.
- Simple monetization paths: free with an invite, paid mini-workshop, VIP add-on, sponsors, and replay bundles.
Resources:
- ON24 – 2025 Webinar/Digital Engagement Benchmarks Report - Link: https://www.on24.com/resources/asset/webinar-benchmarks-report/ ON24+2ON24+2
- Eventbrite – TRNDS 2025: Annual Event Trends Report - Link: https://www.eventbrite.com/l/event-trends/
- Zoom – Webinar Engagement & Polling Stats - Link: https://www.zoom.com/en/blog/webinar-statistics/
- StubHub – Creator / Podcaster Live Event Ticket Sales (+500 % growth) - Link: https://www.axios.com/2025/08/07/stubhub-creator-tour-ticket-sales-2025
Ready to Launch Your Own Podcast or Need to Realign your Current One? Take Action Now!
Download Your Free Copy of the Podcast Playbook: https://amplifyou.com/podcast-playbook-download/
Connect with Braden and AmplifYou:
Book a Free Strategy Call: https://tidycal.com/braden/connectcall
Website: https://amplifyou.com
LinkedIn: https://www.linkedin.com/in/bradenricketts
LinkedIn: https://www.linkedin.com/company/amplifyoupodcasting
Instagram: https://www.instagram.com/amplifyou.ca
Facebook: https://www.facebook.com/AMPLIFYOU.ca
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