LinkedIn Content Strategies for More Brand Exposure with Matt McQueeny & Vic Nichols
Manage episode 464747973 series 3608002
In this episode of VMN Business Talk, we sat down with Matthew McQueeny, Head of Enterprise Experience at Konabos, entrepreneur, and 2x Sitecore MVP, to explore his unique concept of "Earnfluencing."
Earnfluencing blends earned media with influencer strategies, helping businesses create organic brand awareness and authority without relying solely on paid marketing.
What We Covered in This Conversation: ✅ How to use storytelling, technology, and strategy to amplify your brand ✅ Practical ways to leverage events and networking to grow on LinkedIn ✅ How generative AI is changing content strategy ✅ Actionable steps to “contentize” your experiences and turn them into powerful marketing assets
This discussion is packed with valuable insights for marketers, entrepreneurs, and business leaders looking to elevate their brand and visibility.
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13 episodes