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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Welcome to Agency Business.
This week, Olivia and Brian talk with Tombras president Dooley Tombras, who leads one of the industry’s few scaled, family-owned independent agencies. Dooley explains why Tombras built its full-service model by zigging against industry convention, how independence enables long-term investment in AI and first-party data, and why today’s consolidation cycle is pushing top talent toward indies.
He also discusses the agency’s hub-and-spoke staffing strategy, what “independence with scale” looks like across Knoxville, New York, Atlanta, and Buenos Aires, and why cultural stability at the top helps Tombras maintain an 83% new-business win rate.
In News of the Week:
- Majority of R&CPMK staff exit IPG to join Michael Nyman’s ACC
- Alex Lubar leaves DDB amid broader Omnicom consolidation.
- FutureBrand’s global leadership departs as the agency is folded into McCann.
- WPP Media wins the Henkel account across roughly 30 European markets.
The episode also features a brief mention of Olivia's new subscription PR model offering agencies a weekly hour of senior strategic thinking. For details, email [email protected].
Subscribe to the Agency Business newsletter for episode notes and analysis. It’s free and drops every Monday.
Reach Out
Agency Business features agency CEOs and financial decision-makers alongside third party experts including agency pitch consultants. We are always accepting pitches, and are particularly interested in hearing from women and leaders of color.
📬 Pitch a guest or inquire about sponsorships:
📩 Brian at [email protected]
📩 Olivia at [email protected]
Follow Madison and Wall and FusionFront Media on LinkedIn for updates.
Explore Our Other Podcasts:
📊 The Madison and Wall Podcast – Brian opens up about his latest work — plus crucial economic, financial, and industry trends.
🎬 Screen & Sponsor – Olivia & VaynerMedia's Jessie Holder explore how brands are shaping Hollywood.
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