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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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They’re not logging in.
They’re not watching the videos.
And they’re not showing up to the live calls.
Who are they? Your clients....
If you’ve noticed your clients slipping through the cracks, and that’s starting to impact the results they’re getting, this episode is for you.
In today’s chat, I’m breaking down the real reason client engagement is dipping and sharing the #1 way clients (and their clients!) are consuming content right now: private podcasts.
We’re talking:
Why traditional delivery methods aren’t cutting it anymore
Real examples from behind-the-scenes of 6- and 7-figure client businesses
How private podcast feeds are changing the game for course delivery, coaching calls, onboarding, and even lead magnets
Simple tools you can use (like Hello Audio + Hiro.fm)
How to make this easy for both you and your clients
You don’t need more content.
You just need to meet people where they are...which, let’s be real, is probably in the car or at the grocery store with AirPods in.
Chat with me on instagram: https://www.instagram.com/funnelbuildingstrategies/
Head to my website: https://laceycribb.com/
Book a 30-minute discovery call: https://tidycal.com/lacey1/30-minute-meeting
30 episodes
