Bryton Nield is the CEO and Co-founder of Dentist Partner Pros, a consulting firm that helps private dental practices build thriving associateships, partnerships, and teams. Since co-founding the company in 2021, Bryton has been instrumental in developing systems that have transformed the dental industry's associate hiring success rate from 25% to 85%. With a background in building two successful startups into seven-figure businesses, he brings a passion for leadership, communication, and creating clear expectations to the dental field. Bryton is also a sought-after speaker, sharing insights on dental hiring, onboarding, and team development on various industry podcasts and events.

Most dentists don’t learn how to hire effectively in dental school — so when it comes time to bring on an associate, the process is often rushed, emotional, and costly. With over 70% of dental associateships ending in failure, it’s no wonder practice owners are frustrated and confused. Why do so many associate relationships fall apart, and what can be done to change the outcome?

According to Bryton Nield, a nationally recognized expert in dental recruiting and leadership systems, most associate hires fail before they even begin because the practice owner isn’t actually ready. He highlights that emotional readiness, practice capacity, and financial metrics must all align before a new doctor can thrive. When dentists skip these foundational steps, they often default to “panic point hiring,” which leads to misaligned expectations and costly turnover. Bryton emphasizes that associate success isn’t just about finding the right person; it’s about becoming the right leader and creating a structured, win-win environment.

In this episode of The Marketing 32 Show, host Brett Allen sits down with Bryton Nield, Co-founder and CEO of Dentist Partner Pros, to discuss the real reasons associate dentists don’t work out — and how to fix it. They break down panic point hiring, practice readiness benchmarks, and the leadership mindset needed for successful associateships. Bryton also shares how to craft a recruiting and vetting process that gets it right the first time.