Share
))
HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
…
continue reading
Manage episode 519046264 series 3629007
Content provided by Brooke Sellas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brooke Sellas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
If you’ve ever felt overwhelmed by social listening or unsure where to even begin, you’re going to love this episode. I’m walking you through our BIC Framework—the easiest, most strategic way to listen smarter in 2026 and beyond.
Here’s the deal: Most brands think they’re doing social listening, but they’re really just monitoring mentions. That’s a missed opportunity
In this episode, I break down:
- The difference between social monitoring vs. real listening
- Why you need to combine quantitative + qualitative data (and how to do it)
- How to implement the BIC Framework
- Tools to help (yes, I name names)
- How to steal your competitors’ thunder and turn complaints into conversions
Plus, I’m sharing a sneak peek of my upcoming webinar with Agorapulse where we’ll show you how to uncover buying signals in competitor feedback. (It’s free—grab your spot below!)
Mentioned in This Episode
46 episodes
