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Content provided by Chelsea Petersen & Kayla Fox, Chelsea Petersen, and Kayla Fox. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chelsea Petersen & Kayla Fox, Chelsea Petersen, and Kayla Fox or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

If someone asked your followers why they should follow you, could they easily answer in one sentence?

In this episode, Chelsea and Kayla are breaking down the secret to getting people to remember and talk about your account: signature content. You'll learn why posting less but better is the move and how to pick your "thing" without overthinking it. Plus, the girls share real examples (and some hilarious TV character examples) to help you find your own signature style.

The girls discuss:

♡ How familiarity (not being the best at something) builds trust

♡ The three-part framework for creating repeatable content people actually remember

♡ Real examples from accounts they love (and what makes them so bingeable)

♡ How to stop overthinking what to post and start showing up with consistency

Follow us on Instagram:

♡ Podcast: @modernagentmarketinggirls

♡ Chelsea Petersen: @hichelseapetersen

♡ Kayla Fox: @yourhomegirlkayla

Subscribe to this show to stay up-to-date and get the latest episodes!

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Mentioned in this episode:

♡ Instagram: Siece Campbell

♡ Instagram: Jenna Lu

♡ Instagram: Cheese Gal

♡ Instagram: Susi Vidal

♡ Instagram: Lindsay Stewart Dot Com

♡ Instagram: Lils Waltie

♡ Instagram: Feel Well by Anna

♡ Past episode: 37. Mini Personal Brand Quiz That Makes Staying Top of Mind Easy

This episode was edited by Adrienne Cruz.

Mentioned in this episode:

CAMP MODERN AGENT

Free 5-Day Personal Brand Challenge! Learn the secrets to giving your brand that *magic touch* that effortlessly attracts clients and referrals.

Camp Modern Agent

CAMP MODERN AGENT

Free 5-Day Personal Brand Challenge! Learn the secrets to giving your brand that *magic touch* that effortlessly attracts clients and referrals.

Camp Modern Agent

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45 episodes