Unlock your competitive edge by planning earlier than everyone else. Strategic planning is more than an annual box to check; it is a time to reflect, reorient, and reengage your company with its long-term objectives, and to align today's priorities with them.

The true cost of distraction goes beyond just affecting mental focus; it impacts your bottom line. It's not only about lost productivity; on average, it takes about 23 minutes and 15 seconds to switch between business activities. Even though we are working effectively, the time lost hinders our company from maximizing its available resources.

In this episode, you will hear how not to overthink reflection, the importance of taking time to understand your current position before moving forward, and tips for conducting productive deep work sessions.

The panelists in this "It's Your Business" conversation are all business advisors: Christy Maxfield, President and CEO of Purpose First Advisors; Dean Barta, Founder and CEO of Barta Business Group; and Jess Dewell, Growth Strategist at Red Direction. They discuss a three-part framework designed to unlock your business's growth potential and explore pathways for strategic re-engagement.

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If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you keep learning and growing while working strategically on your business.

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You can get in touch with Jess Dewell on Twitter, LinkedIn or Red Direction website.