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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Let’s be honest—selling can feel a bit icky sometimes. Especially if you’re a course creator who’s amazing at teaching but doesn’t want to come across as pushy, fake, or like you’re shouting into the void. In this episode, I’m sharing what I’d do if I didn’t want to feel salesy… but still wanted to make consistent, sustainable sales.
You’ll hear:
- Why so many great creators struggle with selling (even when their course is solid)
- How aggressive marketing tactics have warped our idea of what “successful selling” looks like
- A personal story about the biggest investment I’ve ever made, without anyone selling to me
- The birthday party analogy that will totally shift how you think about promoting your offers
- Practical ways to sell that feel more like inviting than pitching
- What to do if you’ve been holding back because you don’t want to annoy your audience
This episode is for you if you’ve got something great to offer, but you’re stuck between wanting to grow your business and not wanting to be that person. There’s a better way. And it starts with clarity, not pressure.
🎧 Want more inspiration to help you make offers in a way that feels good?
Download my free Make More Offers resource:
https://theunicornadvisory.com/this
And catch all upcoming livestreams, replays, and extras here:
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