))
Stop Vanity Virtue Podcasting - David Abel
Manage episode 486570642 series 3661662
David Abel is the founder of Digital Lightbulb, a branding and e-commerce consultancy. But despite his expertise, his podcast wasn’t driving the business results he wanted.
In this candid conversation, I help David understand why more listeners isn't the best goal, how to create clear and compelling offers, and how to leverage value-based fees effectively. We dive deep into practical ways David can position himself clearly, improve his online presence, and turn podcast conversations into meaningful business opportunities.
Game Plan Talking Points:
• Why Listener Numbers Aren’t the Goal
• Leveraging Your Website for Credibility
• Transitioning from Employee to Entrepreneur Mindset
• The Risk of Virtue Signaling in Early Business
• Clarifying and Strengthening Your Brand Messaging
• Moving Beyond Selling Your Time
• Structuring Offers Around Value-Based Fees
12 Reasons to Listen…
• Why “More Downloads” Isn’t the Right Goal.
It’s at 02:00
• Building Real Business Credibility
It’s at 04:00
• Avoiding “Cart Before Horse” Mistakes
It’s at 04:30
• The Reality of Scaling Beyond Your Time
It’s at 05:30
• How to Clearly Define Your Offer
It’s at 06:30
• Why Your Website Matters (A Lot!)
It’s at 09:00
• From Employee to Entrepreneur Mindset
It’s at 13:00
• The Risk of Virtue Signaling in Business
It’s at 14:00
• Clarifying Your Brand Messaging
It’s at 17:00
• Creating Effective Sales Conversations
It’s at 23:00
• Using Your Podcast Strategically
It’s at 26:00
• Implementing Value-Based Fees
It’s at 33:00
Time-stamps:
00:00 The Problem with Podcast Goals
04:00 Building Real Credibility
05:30 Scaling Beyond Selling Your Time
09:00 Website Credibility and Visibility
13:00 Employee to Entrepreneur Mindset Shift
14:00 Risks of Virtue Signaling
17:00 Clarifying Your Brand Message
23:00 Creating Effective Sales Conversations
26:00 Strategic Use of Podcasting
33:00 Implementing Value-Based Fees
Guest Deets:
Find David HERE
David Abel on LinkedIn
Never miss an episode:
Here are three ways I can help you with your business:
👀 Watch ‘Get Clients with Your Podcast’ when you join my email list
10 episodes
Share
