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4. Two Crucial Steps for Business Owners Planning to Build a Successful Online Course in 2025

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Manage episode 479559601 series 3662076
Content provided by Nicole Lehman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nicole Lehman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Picture this: you’re buzzing with excitement over a fresh course idea. You’re pulling together Canva designs, crafting a sleek sales page, and signing up for that shiny new course platform. The big day arrives, you hit publish, and then... crickets. No sales, no buzz, just silence.

Sound familiar? You’re not alone. In today’s episode, we’re diving deep into one of the biggest mistakes course creators make: building something they think their audience needs without truly understanding what they’re craving.

The magic of a successful course starts with knowing your audience—getting on their level, listening to their challenges, and creating a solution that speaks directly to them. But it doesn’t stop there. Once you’ve identified their needs, the real work begins: crafting a course that promises real, tangible results, sets clear expectations, and boldly delivers.

In this episode, you’ll learn:

  • How to tune into your audience and discover what they really want.
  • The importance of interacting with your community to uncover actionable insights.
  • Why your course should focus on transformation and how to communicate its value effectively.
  • Practical strategies for setting yourself up for a successful launch long before your cart opens.

Whether you’re just starting to dream up your next course or you’ve been in the game for a while, this episode is packed with actionable tips to help you build courses that sell—and serve.

Get your 3 day Perks Pass and Join us for a sneak peek event in The Expert Educator December 2-4. http://subscribepage.io/3daysneakpeekchallenge

Join the Educational Design Lab email community: subscribepage.io/emaillistsubscribers

Connect with me on instagram: https://www.instagram.com/hello_nicolelehman/

  continue reading

30 episodes

Artwork
iconShare
 
Manage episode 479559601 series 3662076
Content provided by Nicole Lehman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nicole Lehman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Picture this: you’re buzzing with excitement over a fresh course idea. You’re pulling together Canva designs, crafting a sleek sales page, and signing up for that shiny new course platform. The big day arrives, you hit publish, and then... crickets. No sales, no buzz, just silence.

Sound familiar? You’re not alone. In today’s episode, we’re diving deep into one of the biggest mistakes course creators make: building something they think their audience needs without truly understanding what they’re craving.

The magic of a successful course starts with knowing your audience—getting on their level, listening to their challenges, and creating a solution that speaks directly to them. But it doesn’t stop there. Once you’ve identified their needs, the real work begins: crafting a course that promises real, tangible results, sets clear expectations, and boldly delivers.

In this episode, you’ll learn:

  • How to tune into your audience and discover what they really want.
  • The importance of interacting with your community to uncover actionable insights.
  • Why your course should focus on transformation and how to communicate its value effectively.
  • Practical strategies for setting yourself up for a successful launch long before your cart opens.

Whether you’re just starting to dream up your next course or you’ve been in the game for a while, this episode is packed with actionable tips to help you build courses that sell—and serve.

Get your 3 day Perks Pass and Join us for a sneak peek event in The Expert Educator December 2-4. http://subscribepage.io/3daysneakpeekchallenge

Join the Educational Design Lab email community: subscribepage.io/emaillistsubscribers

Connect with me on instagram: https://www.instagram.com/hello_nicolelehman/

  continue reading

30 episodes

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